Specialist, Lifecycle Marketing (Email & SMS)

The Chicago Fire Football Club (Chicago Fire FC) is Chicago’s premier professional soccer club competing in Major League Soccer (MLS), the top U. S. domestic league. Founded on October 8, 1997, on the 126th anniversary of the Great Chicago Fire, the Club began play in 1998, becoming the first and only expansion team in North American sports to win a title in its first year of existence. Beside MLS Cup 1998, the Fire have won five other major domestic titles, including the 1998, 2000, 2003, and 2006 Lamar Hunt U. S. Open Cups, and the 2003 MLS Supporters’ Shield. The Club’s Football Operations department is guided by one vision: to build a world-class club that inspires greatness, helps unite Chicago, and wins championships. To that end, Owner and Chairman Joe Mansueto named former U. S. Overview:Chicago Fire Football Club is seeking a Specialist, Lifecycle Marketing to join the Marketing team. This role will report to the Manager, Lifecycle Marketing and support the execution of CRM-driven campaigns across Email and SMS that engage, retain and grow the Club’s fanbase. In this role, the individual will serve as the primary executor for Email and SMS campaigns, helping bring lifecycle campaigns and automated journeys to life. about sports — particularly soccer. Job Responsibilities:Lifecycle Campaign ExecutionBuild, QA and deploy Email and SMS campaigns within Salesforce Marketing Cloud and related platforms (Attentive). Support the execution of automated lifecycle journeys, including lead nurture, conversion and retention programs. Assist in the implementation of multi-channel campaigns that align with Marketing, Ticketing, Corporate Partnerships and Soccer Business initiatives. Maintain campaign calendars and ensure timely, accurate delivery of all communications. Segmentation & List ManagementExecute audience segmentation and targeting strategies based on fan data and behavioral triggers. Own list pulls, suppression management and contact strategy execution to ensure campaign accuracy and efficiency. Collaborate with internal teams to ensure data integrity and proper campaign setup. Testing & OptimizationAssist in A/B testing across subject lines, creative messaging and send times. Analyze campaign performance and identify optimization opportunities. Translate performance insights into actionable recommendations to improve engagement and conversion rates. Reporting & InsightsTrack and report on core lifecycle KPIs including open rates, click-through rates, conversions and revenue performance. Support weekly and monthly reporting processes with clear, concise performance summaries. Partner with the Manager, Lifecycle Marketing to align campaigns with broader business objectives. Completion of Other Duties as Assigned Required Qualifications:At least 2-3 years of experience in lifecycle marketing, CRM, marketing automation platforms and/or related internships and education. Ability to leverage a technical mindset with a creative and analytical approach to problem solving. Ability to manage priorities and coordinate tasks to solve day-to-day challenges in a fast-paced environment. Excellent written and verbal communication, organizational and project management skills. Must display a strong work ethic and desire to build a career in professional sports. qualifications. benefits and training. application process, please contact the People and Culture Department at [email protected] to let us know the nature of your request and your contact information. MLS Privacy Policy: By clicking apply, you agree to the terms of the MLS Privacy Policy.