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    Platform & Performance Marketing Manager

    Sports Organization

    Various Locations
    Full-time
    Sports
    Professional
    TeamWork

    Job Description

    With six Super Bowl championships and one of the most passionate fan bases in sports, the Pittsburgh Steelers are committed to delivering best-in-class fan experiences across every interaction. The Platform & Performance Marketing Manager will support the organization's marketing platforms and omnichannel marketing strategy, helping ensure campaigns are delivered through the most effective mix of owned, earned, paid, and emerging channels to drive business results and fan engagement. Working collaboratively with Campaign Marketing, Business Analytics, Content, Creative, Ticketing, and other business units, this role will champion a performance-driven approach to marketing while continuously evolving the organization's marketing ecosystem, platforms, processes, and communication strategies.**This is an full-time, onsite position with regular office hours during the week. ESSENTIAL ACCOUNTABILITIES INCLUDE BUT ARE NOT LIMITED TO:Support the organization's omnichannel marketing strategy, partnering with Campaign Marketing to develop integrated go-to-market plans that leverage the optimal mix of owned, earned, paid, and emerging channels for campaigns and organizational initiatives. experience. Champion a performance-driven marketing approach by leading campaign measurement, performance benchmarking, testing, and optimization efforts, translating insights into actionable recommendations that improve future marketing performance. Lead the development, execution, and budget allocation of annual paid and trade media plans across Social, TV, Radio, Print, Outdoor, and OTT. Develop audience strategies in collaboration with Business Analytics, optimize automated marketing journeys, and leverage performance insights that improve campaign effectiveness and business outcomes. SKILLS AND EDUCATION:Bachelor's degree in Marketing, Communications, Business, or a related field. experience preferred. We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

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