
Operations
A Guide to Event Management in Sports
How sports events are planned and run, from the event lifecycle and team roles to the tools organizers use, plus how to start a career in event management.
25 min read
Blog
How jobs in sports work, what employers look for and how to prepare. Each guide links to open roles at sports companies, where you apply with the employer directly.
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Operations
How sports events are planned and run, from the event lifecycle and team roles to the tools organizers use, plus how to start a career in event management.
25 min read

Finance & Legal
How sports organizations make and spend money, the financial rules they follow, and the finance careers and credentials that lead to jobs in the industry.
24 min read

Marketing
Common entry-level sports marketing jobs, what the work looks like day to day, the skills to build, typical pay progression, and how to get hired.
20 min read

Career advice
An overview of jobs in sports beyond the field: the main departments, the skills they need, how pay and careers progress, and how to search and network.
23 min read

Marketing
What sports marketers do, the skills and portfolio employers look for, how pay grows with experience, and where the field is heading.
23 min read

Career advice
Eight sports management resume examples, from entry-level coordinator to athletic director, with notes on what makes each one work and how to adapt it.
25 min read

Data & Analytics
How to get into sports analytics: the programming and stats skills to learn, why sports knowledge matters, building a portfolio, and landing a first role.
18 min read

Coaching & Performance
How to become a strength and conditioning coach: the degree and CSCS certification you need, how to get hands-on experience, and what the jobs pay.
15 min read